Social Media Marketing

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How Much Do Facebook Ads Cost in the Philippines?  

Have you ever wondered how life would’ve been without the humor and wit of ads...

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The Art of Social Media Branding: How to Nail Your Brand Voice

You need consistency across platforms for effective social media branding. Discover how to nail your brand voice here.

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How to Create Branded Content for Your Business: A 5-Step Guide

In the 1980s, telecommunication company AT&T ran an ad campaign with the slogan “Reach out...

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Marketing to Gen Z in the Philippines

Younger buyers are slowly taking over the market as they attain greater purchasing power. Paying...

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Social Media Best Practices: How to Set Up Brand Profiles Effectively

Social media is where the competition is, so you need to set up your profiles for maximum brand visibility. Read about social media best practices here.

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Viral Marketing Techniques to Get People Talking About Your Brand

Learn how to boost your brand's visibility and engage with your target audience. Read on to discover the secrets of successful viral marketing!

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6 Reasons to Use Facebook Reels to Market Your Brand

Facebook Reels provide marketers with a new avenue to reach their target audience online. Read here to find out how to market your brand effectively with Reels.

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How to Monetize TikTok

With over one billion active users, TikTok has become one of the most popular and...

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Social Media in the Philippines 2023: Facts, Statistics, History & Trends

Social media is one of the world’s top communication channels—if not the top. Since its...

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7 of the Biggest Influencer Marketing Fails Made by Brands

Everyone’s on social media, and everybody trusts somebody’s opinion. This phenomenon is the main reason...

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10 Examples of Social Proof Being Used to Engage Website Visitors

You’re passing by two coffee shops and start craving a cup of joe.  The odds...

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5 Tips for Using Social Media in Government

Social media is increasingly becoming a necessity in everyday life. Almost every industry and sector...

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6 Ways to Market Your Live Social Video Event to Capture More Leads

With thousands of online events taking place every day, marketing your upcoming live stream is...

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TikTok vs Reels – How Do They Compare

The world of social media is in a constant state of flux, with new and...