Rank High With Search Engine Marketing Services in the Philippines

Dominate search results, crush competitors, and boost your ROI. Our battle-tested strategies and relentless optimization drive traffic, conversions, and profits. Start conquering search with our SEM services today!


Is SEM Right for Your Business?

Standing out online has become harder than ever. You’re likely not ranking high on SERPs for the following reasons:

An SEM company in the Philippines can help you solve all of these problems by helping you increase website traffic, improve brand awareness, generate leads and sales, and compete with larger and more well-established businesses.

What Makes Us Different

Spiralytics has helped hundreds of businesses achieve their SEM goals. Over the past decade, we have: 

Managed annual budgets worth $1.9 million

Served 400+ clients

Generated 450k+ conversions

… and counting.

Here’s what our clients (old and new) have to say:

Choose the Best SEM Agency for Your Business

Ready to take your website to the next level? Spiralytics offers search engine marketing services to drive more traffic to your website, generate more conversions, and ultimately help you achieve your business goals.

Contact us today to learn how we can help you grow your online presence
through search engine marketing in the Philippines

Gain More Leads and Measure Success with SEM

Working with a search engine marketing (SEM) company and availing our services can give you the following benefits:

Generate leads

SEM can help businesses generate leads and sales by targeting people who are already interested in what they have to offer. For example, a business that sells software could target keywords like “best CRM software” and “free trial of marketing automation software.” SEM can also help businesses target people who have visited their website but who have not yet made a purchase.

Increase website traffic

SEM can help businesses increase website traffic by targeting relevant keywords and demographics. For example, a business that sells shoes could target keywords like “buy women’s shoes online” and “cheap men’s shoes.” SEM can also help businesses improve their search engine ranking, leading to more organic traffic.

Boost brand awareness

SEM can help businesses increase brand awareness by getting their brand name in front of more people. For example, a business that sells new products could create SEM campaigns to promote their new products. SEM can also help businesses target people who are already familiar with their brand, but who may not have visited their website recently.

Stay ahead of the competition

SEM can help businesses compete with larger and more well-established businesses by giving them a presence in the SERPs. For example, a small local business could compete with larger national chains by targeting keywords that are specific to their location. SEM can also help businesses target people who are searching for niche products or services.

Reach success

SEM can be a time-consuming and complex process, so many businesses choose to outsource their SEM campaigns to agencies. SEM agencies have the experience and expertise to create and manage successful SEM campaigns that achieve businesses’ marketing goals.

SEM Ad Platforms

As a leading SEM agency in the Philippines, we’re committed to using the best platforms that can bring your business to new heights. We consider your budget, goals, and target audience to develop a custom, data-driven SEM campaign.



Our SEM experts launch campaigns on Google because it’s the most popular search engine in the world, with a market share of over 90%. This dominance enables us to target more users and lead them to your website. Google also allows us to track the performance of your ad campaigns, ensuring you get the most out of your investment.

Works best with: B2B and B2C


Bing is the second most popular search engine worldwide, with a 3% market share. Since it has less competition than Google, it offers more space for paid ads. As a result, we can help you rank higher. Bing also offers cheaper cost-per-click (CPC) than Google, which is perfect if you want to run SEM campaigns within a budget.

Works best with: B2B and B2C


We optimize your website to appear on the first page of Google and Bing when users type keywords related to your business.

Shopping ads

We run product search ads that include information such as price, image, and availability. We ensure they appear at the top of the search results page on both Google and Bing.

Local ads

Exclusive to Google and specific countries, we promote your business to users who search for local services. We work to make your ads appear to customers in your area, which can be beneficial if you offer location-specific products and services.

App ads

We implement SEM strategies for businesses with mobile apps. Through Google’s App Ads and Bing’s App Install Ads, we ensure you appear in the Google Play Store and other app stores, as well as on SERPs of Google and Bing.


We launch remarketing ads to remind people about your products or services and encourage them to return to your website.


Search Engine Marketing Services

For each search engine, we offer the following services:

How We Manage SEM Campaigns (Our Approach)

What sets our SEM marketing agency apart from others is that we follow a thorough SEM implementation system to ensure you get your desired results and the best ROI. 



Analyze and Optimize


Audit your existing campaigns and identify your strengths, weaknesses, and opportunities for improvement.


Experiment with strategy trends to discover what works for your campaigns.

Analyze and Optimize

Analyze data using analytics tools to extract insights and make data-driven decisions. Optimize your SEM strategies to maximize ROI and achieve your goals.

SEM in the Philippines

Filipinos are among the heaviest internet users in the world, with an average of nearly 10 hours per day spent online. They also mostly use Google, among other websites.

There are a few reasons why it’s beneficial to run search engine marketing in the Philippines:

Unreliable internet

The internet in the Philippines is often unreliable and slow, making it frustrating to browse websites and search for information. Fortunately, SEM ads typically load quickly and easily, even on slow internet connections.

Mobile dominance

The Philippines is a mobile-first country, with over 78 million Filipinos using smartphones. SEM ads are typically optimized for mobile devices, making them easy to see and click on.


SEM ads offer a convenient way to find the information you want. When you search for a keyword on Google, the top results are typically SEM ads. This means you don’t have to spend time clicking through multiple pages of search results to find what you’re looking for.

Ready to harness the power of search engine marketing in the Philippines?
Dive into our SEM services and take the first step toward success.

Frequently Asked Questions

About Search Engine Marketing

SEM involves paid search marketing strategies to generate immediate results, while SEO focuses on improving organic search rankings at a slower pace but still achieves long-term improvements on organic search rankings.

SEM targets specific audiences, demographics, or search terms to rank first on SERPs. Meanwhile, SEO involves optimizing your website and content for relevant keywords, building backlinks to your website, and improving the overall user experience of your website.

These tasks can be time-consuming and daunting, so many businesses hire search engine optimization companies to do all the work. If you’re looking for the best search engine optimization company, look no further than Spiralytics. View our SEO services here

PPC is a type of SEM, but not all SEM is PPC.

PPC advertising involves creating and managing paid ads that appear in SERPs when people search for relevant keywords. You only pay when someone clicks on your ad, hence the name of this SEM strategy.

SEM focuses on targeting specific audience types to get immediate results by appearing at the top of SERPs.

  • Search engine marketing companies typically implement the following SEM strategies:

    • Display advertising
      Display advertising involves placing ads on websites and apps that are relevant to your target audience. Display ads can be in the form of images, videos, or text.

    • Shopping ads
      Shopping ads allow you to promote products directly in SERPs. They include product information such as price, image, and availability and can be a great way to drive traffic to your website and increase sales.
    • Local ads
      Local ads use location targeting to reach potential customers in a specific area. You can use them as a SEM strategy to increase brand awareness, generate leads, and drive sales in a local area.


SEM is a type of digital marketing that uses search engines to reach potential customers. SEM campaigns typically involve creating and managing paid ads that appear in SERPs when people search for relevant keywords.

SEM can also involve other strategies, such as SEO and social media marketing. However, the primary focus of SEM is on paid advertising.

When someone searches for a keyword on a search engine, such as Google or Bing, the search engine returns a list of results—including both paid and organic results. Paid results are the ads that appear at the top of SERPs, and organic results are the websites that rank highest naturally.

To create a SEM campaign, you must choose keywords you want to target and set a budget for your campaign. You then need to create ad copy and landing pages that are relevant to your target keywords.

Once the campaign is launched, the search engine will start displaying the ads to people who are searching for the target keywords. You only pay when someone clicks on your ad.

Search engine marketing (SEM) outsourcing refers to the practice of hiring external professionals or agencies to handle all aspects of a company’s search engine marketing efforts. Outsourcing SEM allows businesses to leverage the expertise of specialists while focusing on their core operations.

SEM services that can be outsourced include keyword research, ad campaign management, bid optimization, and performance tracking across search engine advertising platforms like Google Ads or Bing Ads.

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