Fatima is a Content Marketing Writer for Spiralytics. She graduated with a Communication Arts degree from DLSU Manila and found a career in writing shortly afterward. Her other passions include yoga, calligraphy, and traveling. She has two cats and a deep love for chocolates!
There’s been no secret about how ad networks and digital marketing companies use data to serve ads to the best audience, but what if we told you there was more to the picture?