Recent Posts

SEM pillar
August 30, 2019
A Complete Guide to SEM (Paid Search)
  In today’s digital age, businesses rely on SEM to drive their marketing efforts. However,...
SEM Inbound Marketing
August 27, 2018
Is Paid Search Considered Inbound Marketing?
  Inbound marketing is widely considered as one of the most powerful methods in utilizing...
steal customer with search advertising
August 13, 2018
How to Steal Customers the Right Way with Search Advertising
Paid search advertising is an integral part of a brand’s marketing efforts because it’s a...
Pros and Cons of Paid Search
August 6, 2018
The Pros and Cons of Paid Search Advertising
  Need help understanding the ins and outs of paid search advertising? Find out how,...
spy search competitors
July 24, 2018
How to Spy on Competitors’ Google Ads
  All business owners and marketers hop on Google from time to time to check...
Google search homepage displayed in a laptop
July 9, 2018
Uncovering the Relationship Between Paid Search and SEO
  Full-fledged marketers know better than to think that search engine optimization (SEO) and search...
AdWords Account Structure
July 2, 2018
AdWords Account Structure and Budgeting [9 Best Practices]
  Google AdWords is one of the most powerful tools used in online advertising, for...
Improve quality score
June 25, 2018
Improve Quality Score and Search Ad Ranking [How-To Guide]
According to online advertising statistics in 2016, four out of five businesses use Google AdWords...
SEM Metrics
June 18, 2018
Critical Metrics to Measure the Success of Your Search Ads
You’ve ventured into search advertising and launched SEM campaigns. You may have already noticed an...
A person using a phone with its features showing
June 1, 2018
7 Advanced SEM Strategies That Make Your Ad Campaigns More Efficient
Your online marketing campaign can never be complete without search engine marketing (SEM) in your...
A person writing in a notebook with her laptop on the side
May 29, 2018
How to Write Great Copy for Search Ads
  “Take her to the moon for me, ok?” For those who’ve had the pleasure...
Optimize Search Campaign
May 15, 2018
Paid Search Optimizations [9 Easy Steps]
  Nowadays, Search Engine Marketing and Paid Search strategies are standard marketing procedures that entice...

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