Industry Leading Email Marketing Services in the Philippines
Build awareness, nurture leads, and grow your customer base with revenue-driving email marketing campaigns.
Industry Leading Email Marketing Services in the Philippines
Build awareness, nurture leads, and grow your customer base with revenue-driving email marketing campaigns.
Don't simply take our word for it.
Check out what some of our clients have to say about Spiralytics:
5.0
Star Ratings Globally
Trusted by Leading Global Brands
Driving Business Growth and Continuous Improvement
Frustrated with your brand's email marketing performance or lack thereof?
Our mix of the right tools, skills and best practices will help transform your email channel into a lead nurturing machine!
Frustrated with your brand's email marketing performance or lack thereof?
Our mix of the right tools, skills and best practices will help transform your email channel into a lead nurturing machine!
Our Email
Marketing Services
Email Strategy Development
An effective email strategy can do a whole lot when it comes to making your marketing campaign a success.
Through our data-driven insights and planning, we’ll help you build engaging email campaigns that foster strong relationships with your audience.
Email Copywriting
Effective email copy entices your target audience and drives them to action. With our expert copywriters and content strategists at your fingertips, you’ll be crafting enticing messages that resonate with your community.
Custom Template Design
Great emails don’t just have to be written well, they have to look appealing too. Our team of web designers and developers will ensure you’re equipped with optimized templates that help your emails stand out from the crowd.
Email Campaign Management
From conceptualization to execution and measurement to optimization, we’ll support you at every stage of the email marketing process so you can focus on what’s important. Growing your business.
Contact List Maintenance
Proper email list maintenance ensures data integrity and accuracy. Spiralytics’ email team will test, clean, segment, and update your contact lists to protect and safeguard your email sending reputation.
Email Domain Configuration
Not setting up your email domain properly can seriously impact your email deliverability as a whole. We know the ins and the outs of setting up your email domain and will ensure your messages reach their destination.
Reporting and Optimization
Proper tracking and reporting lets you see if your campaign is effective and where your pain points are. Monitoring and analyzing your data in one organized space helps you make inferences and actions for improvement and optimization.
Types of Emails We Can Build with our Email Marketing Services
Newsletters
Newsletters contain news about your latest products, blogs, and events that could interest your audience. Depending on the content, these can increase sales or engagement, and you send them to your mailing list on a schedule.
Onboarding Emails
Emails that serve as a welcome to your business when a customer purchases your service or product. Sending an onboarding email urges the subscriber to retain and use the product through tutorials and other helpful information.
Automated Lead Nurturing
These are a series of emails that guide your audience through the sales funnel. Their goal is to try to build rapport to convert them into customers.
Ecommerce Emails
One of the most common types of emails, these showcase products or services you’re offering, whether a sale or new items. You can send these to new or existing customers to drive engagement and boost sales.
Event-Driven Emails
Customers are part of your brand’s family, and events and milestones can effectively drum up interest. Some can include discounts for birthdays or anniversaries.
Survey Emails
Sometimes, the only way to know how your brand is doing is to ask. With survey email campaigns, you can easily send your customers, prospects, or even competitors quick, relevant surveys to ask for valuable feedback.
Types of Emails
We Can Build with our Email Marketing Services
Newsletters
Newsletters contain news about your latest products, blogs, and events that could interest your audience. Depending on the content, these can increase sales or engagement, and you send them to your mailing list on a schedule.
Onboarding Emails
Emails that serve as a welcome to your business when a customer purchases your service or product. Sending an onboarding email urges the subscriber to retain and use the product through tutorials and other helpful information.
Automated Lead Nurturing
These are a series of emails that guide your audience through the sales funnel. Their goal is to try to build rapport to convert them into customers.
Ecommerce Emails
One of the most common types of emails, these showcase products or services you’re offering, whether a sale or new items. You can send these to new or existing customers to drive engagement and boost sales.
Event-Driven Emails
Customers are part of your brand’s family, and events and milestones can effectively drum up interest. Some can include discounts for birthdays or anniversaries.
Survey Emails
Sometimes, the only way to know how your brand is doing is to ask. With survey email campaigns, you can easily send your customers, prospects, or even competitors quick, relevant surveys to ask for valuable feedback.
Why Hundreds of Successful Brands Choose Spiralytics
Email marketing experts since 2013
Integrated digital marketing services (PPC + Content + SEO + CRO + Social)
Born in PH and serving globally
Customized reporting that aligns with your marketing objectives
Successful track record of managing email marketing campaigns in the Philippines, USA, Europe, Asia, and Australia
Dedicated account manager that understands your business goals
Full-service email marketing campaigns (content + design + automation + CRM)
HubSpot Platinum Partners
Starter Package
- 1x monthly email blast
- 1x custom design template
- Original email copy
- Campaign strategy
- Monthly performance reports
- Ongoing optimization
- List management and segmentation
Growth Package
- 2x monthly email blast
- 1x custom design template
- Original email copy
- Campaign strategy
- Monthly performance reports
- Ongoing optimization
- List management and segmentation
Accelator Package
- 4x monthly email blast
- 2x custom design template
- Original email copy
- Campaign strategy
- Monthly performance reports
- Ongoing optimization
- List management and segmentation
The Clear Benefits of Email Marketing Services
Expand Your Reach
Over 4.5 billion people use email every day.
Email marketing is an absolute must for any brand looking to maximize its reach and connect with potential customers worldwide. With over half of the world’s population using email, the opportunities to expand your brand are endless.
Increase ROI
Email marketing drives $36 of new revenue for every $1 spent.
The average ROI generated from email marketing is 3600%, significantly surpassing other channels such as social media and PPC.
This cost-effectiveness and high ROI makes email marketing a critical tool for businesses of all sizes to grow and reach their marketing goals.
Preferred communication channel
74% of consumers prefer to receive brand offerings via email.
You can seize the opportunity that customers prefer to receive offers through email and boost your brand awareness.
Content that intrigues and promotes your products, supported by tailored email marketing services in the Philippines, can lead to better conversion rates due to your audience connecting to your brand’s name and logo.
Permission-based
Unlike PPC ads, your subscribers want to hear from you.
This highlights the importance of email as a primary touchpoint for businesses looking to connect with their audience and build meaningful relationships.
Compared to other channels such as social media, print, and direct mail, email marketing offers a more personalized and targeted approach that resonates with consumers.
Easy to measure
Email marketing data is relatively simple to capture and analyze.
The average ROI generated from email marketing is 3600%, significantly surpassing other channels such as social media and PPC.
This cost-effectiveness and high ROI makes email marketing a critical tool for businesses of all sizes to grow and reach their marketing goals.
Scalability
Email marketing can reach large audiences or smaller targeted lists.
Whether you have a small email list or a large one, email marketing automation software makes it easy to create and send emails to your entire audience at once. This means that businesses can scale their email marketing efforts without significantly increasing their workload. Working with an email agency in the Philippines can make this possible.
Future proof
For over 40 years, email marketing has stood the test of time.
Despite the rise of newer marketing channels, email remains a fundamental part of our digital lives and is used by billions of people worldwide for personal and professional communication. The durability and adaptability of email marketing make it a reliable and long-term investment for businesses looking to connect with their audience and drive growth.
Download E-book
Fill up the form to download our free Email Marketing Book
Why Most Email Campaigns Fail
They're generic and boring.
When recipients receive uninteresting or irrelevant messages, they are more likely to ignore or delete them, leading to lower engagement rates and fewer conversions.
Understanding your audience and their interests is key to getting on their wavelength and capturing their attention.
They're sent at the wrong time.
Not paying attention to timing can significantly reduce the likelihood of your emails getting read. Additionally, sending emails too frequently or not frequently enough can lead to similar negative effects on engagement rates.
To overcome this, you need to carefully analyze your audience’s behavior and preferences to determine the best times to send emails.
They don’t offer relevant content that your prospects find useful.
Sending generic or irrelevant content to recipients can also lead to disengagement, lower open rates, and fewer conversions.
To tackle this, you need to deliver personalized content that addresses your audience’s needs, interests, and pain points. This builds trust and credibility, establishing your brand as a thought-leader in the industry.
They're not optimized for conversions.
While you may be able to capture your audience’s attention with great content and eye-catching design, if your emails aren’t optimized for conversions, you may not achieve the desired results.
To optimize emails for conversions, you need a clear and compelling calls-to-action (CTA) that encourages recipients to take the next step.
They take too long to load.
Sending generic or irrelevant content to recipients can also lead to disengagement, lower open rates, and fewer conversions.
To tackle this, you need to deliver personalized content that addresses your audience’s needs, interests, and pain points. This builds trust and credibility, establishing your brand as a thought-leader in the industry.
Show expertise.
Long subject lines can be overwhelming and unappealing to recipients, leading to lower open rates and engagement rates.
Research shows that emails with 21-25 words in the subject line have an open rate of 9%. The ideal number of words is around 5, with an open rate of 16%.
They're generic and boring.
When recipients receive uninteresting or irrelevant messages, they are more likely to ignore or delete them, leading to lower engagement rates and fewer conversions.
Understanding your audience and their interests is key to getting on their wavelength and capturing their attention.
They're sent at the wrong time.
Not paying attention to timing can significantly reduce the likelihood of your emails getting read. Additionally, sending emails too frequently or not frequently enough can lead to similar negative effects on engagement rates.
To overcome this, you need to carefully analyze your audience’s behavior and preferences to determine the best times to send emails.
They don’t offer relevant content that your prospects find useful.
Sending generic or irrelevant content to recipients can also lead to disengagement, lower open rates, and fewer conversions.
To tackle this, you need to deliver personalized content that addresses your audience’s needs, interests, and pain points. This builds trust and credibility, establishing your brand as a thought-leader in the industry.
They're not optimized for conversions.
While you may be able to capture your audience’s attention with great content and eye-catching design, if your emails aren’t optimized for conversions, you may not achieve the desired results.
To optimize emails for conversions, you need a clear and compelling calls-to-action (CTA) that encourages recipients to take the next step.
They take too long to load.
Sending generic or irrelevant content to recipients can also lead to disengagement, lower open rates, and fewer conversions.
To tackle this, you need to deliver personalized content that addresses your audience’s needs, interests, and pain points. This builds trust and credibility, establishing your brand as a thought-leader in the industry.
Show expertise.
Long subject lines can be overwhelming and unappealing to recipients, leading to lower open rates and engagement rates.
Research shows that emails with 21-25 words in the subject line have an open rate of 9%. The ideal number of words is around 5, with an open rate of 16%.
Our Email Marketing Process
Our team of specialists will create a custom strategy that’s tailored to your needs and designed to keep your business growing with our proven process.
STEP ONE
Identify your target audience
STEP TWO
Define your strategy and objectives
STEP THREE
Develop relevant, engaging email content
STEP FOUR
Send the right email at the right time
STEP FIVE
Track and measure campaign performance
STEP SIX
Analyze and optimize
We'll also help you
Build your email list using industry best practices
The best way to start building your email list is to have customers opt-in through organic approaches like newsletter subscriptions or exclusive content offers.
These strategies are designed to cultivate a loyal subscriber base, so you can use your emails to attract better long-term customers.
Make sure your emails are getting delivered
Several factors including domain configuration can reduce your deliverability.
Our email marketing company will ensure you have a reliable email marketing platform, an optimized sending domain, and a clean mailing list so you can rest assured that your contacts receive your emails.
Segment your audience for more relevant messaging
Segmenting your audience creates a deeper level of personalization that improves the relevance of your message.
Our email marketing agency can help you build meaningful audience segments that maximize your campaign’s ability to drive conversions.
Manage your list of email subscribers
We can manage your email subscriber list and up-to-date by removing inactive subscribers, respecting subscribers’ preferences, and reactivating unengaged leads.
A healthy list makes campaigns more effective and drastically improves reporting accuracy.
Build and implement email automation
We can build and implement automated email workflows to create personalized email campaigns for subscribers based on their behavior and preferences.
Having these automated processes in place means each email keeps delivering value over and over again.
Build your growth roadmap with Spiralytics
Talk to an expert OR Get a quote
Find out how we’d grow your business with email marketing
Level-up Your Emails
with Marketing Automation
Increase productivity and scalability
You can streamline your processes by triggering email sends based on subscriber behavior.
Automating these tasks saves you time and resources, while also providing a personalized experience for your subscribers.
Shorten your sales cycle
Start sending targeted emails based on subscriber behavior and interests, helping you nurture leads and build relationships with potential customers.
By providing the right information at the right time, you can help prospects make informed decisions and ultimately shorten the sales cycle.
Improve the customer experience
Email automation lets you deliver personalized and relevant communication at every stage of the customer journey such as order confirmations and post-purchase follow-up messages, providing a more seamless customer experience.
Measure, track, and integrate
Track campaign performance with real-time data and insights into how subscribers are engaging with email content. By understanding which messages and offers are resonating with subscribers, businesses can optimize their campaigns and improve ROI over time.
Align sales and marketing efforts
Automation software provides a shared platform for tracking and analyzing customer interactions, breaking down silos between sales and marketing teams and fostering a more collaborative, data-driven approach to customer engagement.
Level-up Your Emails with Marketing Automation
Increase productivity and scalability
You can streamline your processes by triggering email sends based on subscriber behavior.
Automating these tasks saves you time and resources, while also providing a personalized experience for your subscribers.
Shorten your sales cycle
Start sending targeted emails based on subscriber behavior and interests, helping you nurture leads and build relationships with potential customers. By providing the right information at the right time, you can help prospects make informed decisions and ultimately shorten the sales cycle.
Improve the customer experience
Email automation lets you deliver personalized and relevant communication at every stage of the customer journey such as order confirmations and post-purchase follow-up messages, providing a more seamless customer experience.
Measure, track, and integrate
Track campaign performance with real-time data and insights into how subscribers are engaging with email content. By understanding which messages and offers are resonating with subscribers, businesses can optimize their campaigns and improve ROI over time.
Align sales and marketing efforts
Automation software provides a shared platform for tracking and analyzing customer interactions, breaking down silos between sales and marketing teams and fostering a more collaborative, data-driven approach to customer engagement.
Can Your Business Benefit from Our Email Marketing Services?
Our mix of the right tools, skills, and best practices will help transform your email channel into a lead nurturing machine!
Can Your Business Benefit from Our Email Marketing Services?
Our mix of the right tools, skills, and best practices will help transform your email channel into a lead nurturing machine!
FAQs
FAQs
The four main types of email marketing are promotional, informational, transactional, and lead nurturing. These can offer personalized ways for you to reach your audience and can be tailored to meet the specific goals and needs of the business and their subscribers.
Within these categories, the different forms of email marketing include newsletters, onboarding sequences, product updates, event invitations, and post-purchase emails.
Email marketing continues to be a profitable marketing strategy for many businesses. The ROI for every email is around $36 for every $1 you spend, which makes it a cost-effective tool for lead generation, nurturing, and customer retention when compared to other marketing channels.
Overall, email marketing has proven to be a reliable and profitable marketing strategy for businesses of all sizes and industries. However, success ultimately depends on factors such as the mailing list’s quality as well as the content’s relevance and personalization.
Some of the steps you need to take when starting social media campaigns include looking into what your competitors are doing, optimizing your accounts on your preferred platforms, having a buyer persona, creating strategy and content based on your brand’s personality, engaging and listening to your followers, and analyzing results to improve your strategy.
This will depend on your target market, and you can have your social media management agency research that for you. Your goals will also help narrow down your choices, but the popular ones include Facebook, Twitter, Instagram, LinkedIn, YouTube, and Pinterest.
Connect with your audience and gain more leads by posting relevant content that brings value. It should be something that will encourage them to interact with your brand.
This is also something that your social media marketing company can discover for you. Twice a week is an acceptable frequency depending on the platform, but there are still other factors to consider—for instance, how active your audience is. Here, striking a balance is vital.
Signing up is free for almost all social media sites, so is posting. Naturally, a paid ad campaign to boost your content is not, though inexpensive. You also need to pay for management, monitoring, content planning, and design, which a social marketing agency can do for you. Prices depend on the provider, but it’s important to consider your budget. It’s not always wise to go for the cheapest, so make sure to discuss your requirements and compare your options.
The cost of social media marketing depends on the company and what your brand requires. The services can include account management, monitoring, and content, so you’ll need to speak to your social media marketing agency if you can have these individually or in a package.
According to a Digital 2022 report, there are around 92 million social media users in the Philippines.
On average, Filipinos spend 4 hours and 6 minutes a day on social media.
Yes! A social media marketing agency has experts in their field and can keep up with the ever-changing trends online. You save time learning how to navigate social media and managing your accounts. We’ll keep your online presence active and ensure your message reaches your target audience.
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