Miguel is a content marketing writer at Spiralytics. He spends most of his days trying not get hit by cars while on his bike. He also has an unhealthy obsession with history and manages an online bookstore on the side.
With its emphasis on visuals and short, digestible videos, it’s hard not to see why marketers have seen the potential of Instagram to tell new stories about their brands. But, more importantly, the social network’s one billion strong monthly active users are too large an audience for marketers not to tap.